Leading hair care brand Motions have been announced, once again, as the official hair sponsors of Africa Fashion Week London 2015. The annual fashion event designed to showcase the best of contemporary African design takes place on 7 & 8th August at Olympia, London.
Motions will be creating all the hairstyles for the catwalk during the two-day event. Top hairstylists will be styling the models with Motions’ wide range of innovative hair products, creating glamorous and iconic looks to complement the dynamic fashions that audiences have come to expect from the shows.
In addition to producing catwalk looks, Motions will also have its own stand where they will be hosting numerous activities including demonstrations competitions and a Hair Clinic where top stylist will be on hand to provide expert hair advice. There will also be a Motions VIP Lounge & Hair Boutique where visitor to be able to purchase the exclusive AFWL Motions Gift Sets.
The partnership between Motions and Africa Fashion Week London continues into its second year; proving to be successful collaboration for two innovative and pioneering brands. With all the action taking place in one of the most exciting, culturally diverse cities in the world, AFWL 2015 promises to be showstopping two days.
Notes to editors:
- Since 1993, Motions has been synonymous with creating innovative, salon-inspired products for the modern women with textured hair. With Motions, you have a full range of salon quality shampoos, conditioners, treatment, styling and relaxer products proven to deliver uncompromised moisture, manageability and shine for relaxed or natural hair.
- Motions has undergone a brand refresh which includes, new look, new products, new formulations.
- Motions products available from all good Afro hair shops
- A selection of Motions products available in Superdrug stores and Superdrug.online from April 16th 2015.
PR & Marketing Team
Africa Fashion Week London